FLipSeats by
optimal ticketing
Product Design • User Experience
Optimal Ticketing is the live entertainment industry’s premier ticket management and distribution partner. With the introduction of their latest offering, FlipSeats serves as the one-stop solution that allows season ticket holders to manage and sell their tickets seamlessly across the marketplace.
The Ask
Create a unified product across web, iOS, and android devices, maintaining visual identity across platform and delivering a modern product experience.
The early stages of the product design process revolved around understanding the complex nature of ticket consignment and distribution across multiple primary ticketing services. With a firm grasp of the available technology under the hood, we began an iterative design process that tackled both user experience and FlipSeats’ visual language.
During the design process, we wanted to capture the excitement of event-going and event-sharing and the joy and accomplishment of achieving a sale on the open market. We created moments of delight for users throughout the experience, from listing and selling tickets to connecting your accounts and sharing tickets with friends.
